Are you a strategic thinker with a passion for digital marketing, pop culture and influencer partnerships? Do you thrive in a fast-paced environment and have a knack for building strong relationships? Join our dynamic team as a Paid Content Specialist!
In this role, you'll spearhead innovative influencer marketing campaigns, collaborate with top-tier social media personalities, and drive brand growth through authentic and impactful content. You'll focus on the US market, a pioneer in the influencer marketing space, setting trends and leading innovation on a global scale.
This role's primary focus will be end-to-end influencer campaign management, offering you the autonomy to scout and select top talent, negotiate impactful deals with leading agencies, and unleash your creativity while systematically analyzing performance results.
You'll be collaborating closely with multiple departments, gaining the opportunity to grow and learn from a diverse team of multi-language and multi-discipline members across our global offices. In our fast-growing environment, you'll have the chance to evolve and take on the most optimal roles and responsibilities. If you're ready to combine your creative flair with your analytical skills to elevate our brand presence, we want to hear from you!
WHAT WILL YOU DO?
Continuously monitor market trends to identify creators with high engagement and influence over their audience, ensuring alignment with campaign objectives.
Initiate outreach to creators, establishing and nurturing relationships by effectively communicating LELO's mission and vision, and persuasively onboarding them for collaboration.
Demonstrate exceptional negotiation skills in securing deals with creators, aligning terms with company benchmarks and campaign requirements to optimize ROI.
Ensure the efficiency of deals and maximize return on advertising spend (ROAS) through strategic allocation of resources and meticulous campaign management.
Provide comprehensive briefings to creators, guiding them in the development of engaging organic content that resonates with target audiences and drives optimal performance.
Consistently track and analyze campaign results, leveraging data-driven insights to refine strategies, optimize performance, and achieve campaign objectives effectively.
WHAT WILL YOU BRING TO THE TABLE:
Minimum of 2 years of experience in digital marketing.
Proven track record of successful collaboration with influencers and a deep understanding of the social media landscape.
Excellent knowledge of the English language, both written and verbal.
Strong organizational skills with the ability to effectively manage multiple tasks and projects.
Result-oriented mindset with a focus on driving tangible outcomes.
High level of motivation, persistence, and initiative to achieve goals.
Analytical mindset with the ability to multitask and effectively handle parallel projects at various levels.
Embodying the culture of openness, inclusivity, and acceptance, fostering a supportive and inclusive work environment.
WHAT WE BRING TO THE TABLE
A high degree of responsibility, creativity, originality, independence, and creative autonomy
A global company mindset with opportunities to work with teams across the globe
Annual performance-based bonus eligibility
Five remote work days per month
Opportunities for career advancement
Customized learning and educational programs
Mentorship support
Employee discount programs
Regular health check-ups
Covered public transportation costs
Team-building activities
If our opportunity has captured your interest and you believe you'd be an ideal fit for our company, please submit your motivation letter and CV in English.
Please be advised that only shortlisted candidates will be contacted. All applications will be handled with strict confidentiality in accordance with personal data protection regulations.
Location: Zagreb